The Pipeline

Show Notes

Dan Benjamin interviews Jason Snell, Editor in Chief of Macworld. We discuss the craft of web and magazine writing, high-profile reviews, dealing with reader feedback, being a hands-on editor in chief, balancing a print magazine and website, the ongoing (and historical) shift in media consumption, the ad drain in print media, macworld expo, advice for aspiring writers (and the key to writing in the technology space), the magic of apple and the Steve Jobs Reality Distortion Field, the secret to Apple’s success, and more.

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