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Bob Hoffman

Bob Hoffman is ceo of Hoffman/Lewis advertising in San Francisco and St. Louis. Bob is former ceo of MOJO USA and ex-president and creative director of Allen & Dorward. He has served as president of the SF Ad Club and been on the board of AMIN, the Advertising and Marketing International Network. Bob was also a middle school science teacher. Bob has created advertising for McDonald's, Toyota, Shell, Nestle, Blue Cross, Chevrolet, Pepsico, Bank of America, Seagrams, and more companies than he cares to remember. Bob is author of the books, "The Ad Contrarian" and "101 Contrarian Ideas About Advertising." He also writes "The Ad Contrarian" blog.


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