5by5 | Hypercritical #40: When The Hobby Light Goes Off

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When The Hobby Light Goes Off

October 28, 2011 at 3:00pm • 1 hour 32 minutes • Short URL • Wiki Entry

John Siracusa and Dan Benjamin discuss what it's going to take for Apple to field a television product that's finally something more than a "hobby." Attached box vs. full TV set, apps vs. channels vs. a la carte purchases, direct deals with content owners vs. additional layers of middlemen (e.g., Netflix). So many possibilities, but all of them difficult.

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