The Critical Path

The Critical Path

The Critical Path is a talk show contemplating the causality of success and failure in the evolving story of mobile computing and related industries. Using Apple as a lens to look at existing and emerging tech markets, we try to understand what it means to be great.

Hosted by Anders Brownworth and Horace Dediu.



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134: Chief Jobs Officer

December 7, 2014 at 9:00AM • 1 hour 22 minutes • Wiki Entry

Turning our focus back to "Jobs to be Done" theory, we look at how producers can exceed consumers and the role of the focus group from the "Jobs to be Done" viewpoint. We examine "Jobs to be Done" as an essential core of the product process. Where does this kind of thinking belong in an organization? Should we be redefining what being "the best" means? We close with a discussion about the "Job to be Done" of social media and how it might relate to the seven deadly sins.

Sponsored by GoToAssist (The global market leader in remote support. Visit the link and click on the 'Try it Free' button for a 30-day FREE trial, no contract, no credit card needed), lynda.com (Start learning something new by visiting lynda.com/criticalpath and get a FREE 10-day trial where you can access all of their 2,400+ courses) and Backblaze. Bandwidth this month sponsored by CacheFly.




Show Notes & Links Presented by CacheFly